[Oliviaforever]

If they are using her likeness, the great grandsons have a case.

Maybe not a two billion dollar case, but a case with many millions.

[gunnut]

If they have been doing it continuously since 1937 and they can't show she had a contract to pay royalties in perpetuity and not just a paid spokesperson, where is the case? Also, they filed it as a class action - seriously doubt the class can be certified versus just suing as a normal civil suit. My guess is they are jurisdiction shopping.

[2nd amendment mama]

If they are using her likeness, the great grandsons have a case.

Not necessarily. If they had a model's release from her and a contract for a set amount for work she did the relatives have no case.

[longtermmemmory]

they have a serious statute of limitations problem.

The product name can be changed and they are sol.