It’s very clear you’re quite bothered about a company’s generous and charitable reply to one little boy.
The generosity of others is no threat to the generous minded.
The charity of others is no threat to the charitable.
If it bothers you this greatly, perhaps you should write the family and make your concerns known.
Can you imagine the outcry if Lego had responded to the the cute 7 yr olds “request” for a free replacement with a price list for replacement parts? This evening we would be reading about boycotts of Lego because a evil heartless corporation actually had the gall to ask for money for a product from a little kid. Obviously you are offended that I found it a troubling sign that parents are encouraging their young kids to email companies to replace lost parts for free. I know you probably thought this was the feel good story of the year but I can’t get on your bandwagon. So now when I go to buy my son a new Lego set I will rejoice that the prices have gone up 10% to cover their goodwill toward kids like little Luka.