In the 60's the Stillers headquarters were in The Roosevelt Hotel, a downtown wreck of a hotel but they had a great "Rathskeller" Bar where they sold beer "by the yard".
The Chief and I {along with many others} put away more than a few "yards".
A yard was a three foot tall glass, with a bulb at the bottom and a wide top.
It was served with a wooden holder and only at the tables because it had to sit on the floor, not on the bar or the table.
