Of every car that passes that billboard 1 in 2 people will have been divorced or thinking about it. Most divorces are caused by infidelity.
This type of negative campaigning will not hurt Newt but it may very well hurt the campaign which paid for, or promoted it.
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The divorce rate in America for first marriage, vs second or third marriage.
50% percent of first marriages,
67% of second and
74% of third marriages end in divorce, according to Jennifer Baker of the Forest Institute of Professional Psychology in Springfield, Missouri.
According to enrichment journal on the divorce rate in America:
The divorce rate in America for first marriage is 41%
The divorce rate in America for second marriage is 60%
The divorce rate in America for third marriage is 73%
Which means that about 60% of the people stay in their first marriage.