The Republican brand is dying is most other regions. There is a reason why the GOP brand is dying in those regions. They got away from the conservative ideas that still flourish in the southern states and started watering them down with liberal ideology.
If the GOP would start following the game plan of southern states to a tee, the party would begin to strengthen and find more success.
You're confused. The problem is not the Republican brand, the problem was Bush. The third leg of conservatsm, fiscal conservatism, was ignored by our LBJ type leader, who has led us and everybody else over the cliff of continuing socialism. So, for the northeast, for example, he offers nothing positively better than the Demosociocrats, since they are a lot amore ambivalent about all that social conservatism. The mix has to be remixed, in order to bring them aboard. That shouldnt be that hard, given how taxed to death they are.
Once he's gone, we can start anew.