Posted on 11/26/2022 4:22:28 PM PST by nickcarraway
Some labelled the tweet “gross” and “inappropriate”, and others were upset about its explicit nature.
Tampon brand Tampax has been hit with controversy after its recent tweet, which social media users have deemed “vulgar” and “gross.”
Tampax went viral after putting its spin on the popular flirting method of “Slipping into someone’s DMs”, a reference to someone romantically and sexually approaching others by messaging on their social media platforms.
Tampax tweeted on Monday, November 21: “You’re in their DMs. We’re in them. We are not the same”.
The seemingly innocent tweet racked up more than 360,000 likes and 47,500 retweets, but not all were amused.
Some labelled the tweet “gross” and “inappropriate”, with people in an uproar about how the brand chose to be so explicit in how tampons are used.
Twitter was in an uproar after the tweets went viral, and many showed their dismay at the choice of words.
One user said: “Real weird for a company that sells products made for woman’s natural bodily functions to make a tweet sexualizing woman for using their products…. lmfaooo fire ur social media manager, this is gross”.
Another added: “It never ceases to amaze me how brands are so ready to alienate their core demographic. It’s certainly an interesting business strategy.”
“Yikes! This is BEYOND inappropriate from a corporation,” added another.
Some also warned about the dangers of young people reading the tweet as many girls as young as nine-years-old are getting their period with others saying the brand is “alienating” themselves.
Many critics called for the company to delete the tweet due to the surrounding controversy, which despite the outcry from the public, has yet to be removed.
Tampax chose to respond in a light-hearted manner with the controversy and retweeted the joke saying it “refused to let Twitter shut down before we shared this tweet” – referencing recent rumours about the social media platform’s future after Elon Musk’s takeover.
Do tampons need to advertise?
The companies do, I guess. Competitive market?
Since men can now get periods, according to what I have been reading, I will have to do my duty and register my outrage as well. I may have to switch to a new brand over this outrage.
Why do idiots change language?
Used to be IMs.
Diapers, deodorant, and dish soap do. Why not?
Mean Tweets are worse than vulgar tweets. ?s
Man I am getting old! I have no idea what everyone is talking about! LOL.
It’s wasting money. I buy shampoo, conditioner, soap, shaving cream and razors without commercial input.
To each their own.
You’re not alone. I don’t get it, either.
“Do tampons need to advertise?”
Is there another brand other than Tampax?
But they never seem to get exclamation points or question marks. Nobody seems to get semicolons.
I’m a standing pee person, but I’ve never heard of anything else.
Tampax - now with Bluetooth!
I’m just happy they have tampon dispensers in the men’s room now. If I ever need one, I know they will be there. This gives me a peaceful, easy feeling.
< GUESS=BEST> "You're" refers to the females they are targeting while "We're" refers to the tampons themselves and "We" is the females and the tampon combo.< /GUESS>
I knew a guy with a semicolon. He had to wear a bag.
I’m with you. Between that and non binary and calling someone a “them” I just do not get it.
I never understood why it was supposed to be clever anyway. You’re trying to date a woman. We’re a feminine hygiene product. We are not the same.
Um, OK?
You know they are in Royal Marine emergency kits. Can be used to start a fire. Saw a video of it in YouTube once.
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