I do occassionally wear a cologne, but only if we are going out. Normally, I just try to keep myself well showered with a bit of deoderant/anti-perspirant. I'm told that as long as I stay away from onions, that I smell like beef with a bit of male musk tossed in.
I don't get it. I can't smell anything... ;-)
If you can smell yourself then you need to shower immediately. :)
Scent is really a amazing thing. Certain odors just seem to open a flood gate of memories.