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Keyword: toxicmasculinity

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  • If You Want A Lesson In Bravery, Don’t Look To Brian Stelter

    04/23/2020 8:30:59 AM PDT · by Kaslin · 11 replies
    The Federalist ^ | April 23, 2020 | Sumantra Maitra
    Instead of respecting and worshiping fragility, anxiety, and vulnerability, it is time to reconsider stoicism and fortitude. In the last week, a 99-year-old World War II veteran from Yorkshire, England, raised more than 31 million British pounds for the National Health Service by walking around his yard in a challenge that then went viral. He is a member of a certain generation regularly taught that when the bugle calls, one should rally around the tattered banner regardless of who is leading the nation to battle.This sentiment was once ingrained in the bloodstream of every civic-minded individual all over the world:...
  • Woke West Point Curriculum Denounces ‘Toxic Masculinity’

    01/28/2020 3:01:30 PM PST · by MAGAlady · 47 replies
    CD Media ^ | 01/28/2020 | CD Media
    West Point cadets attended mandatory events — framed by the military academy as educational curriculum — on “inclusion,” “diversity,” and “gender norms,” Breitbart News has learned. The programming included discussion groups led by upper-class cadets, labeled “facilitators,” making references to “toxic masculinity,” leading one cadet to comment, “I’m being taught how not to be a man.” This was the military academy’s third “Honorably Living Day” hosted by West Point Superintendent Lt. Gen. Darryl A. Williams,” reported the Military Times, describing West Post’s characterization of “honorable living” as including “diversity, inclusion and acceptance of people from differing backgrounds, races and genders.”...
  • Freeform's 'The Bold Type' Lectures Against 'Toxic Masculinity' via Woke Female SJWs

    01/25/2020 6:06:24 PM PST · by Morgana · 8 replies
    mrcNewsbusters ^ | January 24, 2020 | Dawn Slusher
    As we usher in the new year, we also get to usher in Hollywood’s many liberal shows that have come back from their winter break. Freeform’s The Bold Type is definitely at the top of the list of leftist agenda-driven shows, and Thursday’s episode “Legends of the Fall Issue” was no exception as the conservative white male characters get put in their place (once again) by the younger, woke social justice warriors. When we last saw The Bold Type, editor of “Scarlet” magazine, Jacqueline (Melora Hardin), defied the publication’s board members and sent an issue out for publication that the...
  • Marvel's All-Female Villain Team Takes Aim at Toxic Masculinity

    08/24/2019 9:29:34 AM PDT · by EdnaMode · 27 replies
    Comic Book Resources ^ | August 19, 2019 | Renaldo Matadeen
    Marvel's The Amazing Spider-Man is changing the dynamic of Peter Parker's social circle in a huge way as he's been forced to defend his roommate, Boomerang, from the new incarnation of the Syndicate, an all-female crew sent by Wilson Fisk to kidnap him. But while the latest chapter sees the team pursuing Boomerang to undoubtedly score a major payday, we eventually discover a common ambition the members share: They want to bring down the patriarchy and, more so, take a shot against toxic masculinity in a New York that they believe should have more women in power. When the women...
  • ‘We will continue to represent men at their best’: Gillette’s backflip after ‘toxic masculinity’...

    08/22/2019 4:29:33 PM PDT · by RummyChick · 102 replies
    NEWS.COM.AU ^ | 8/23/2019 | FRANK CHUNG
    Razor brand Gillette says it is “shifting the spotlight from social issues to local heroes” after an ad delving into “toxic masculinity” caused a customer backlash. The new ad, which launched last week, stars Australian firefighter and personal trainer Ben Ziekenheiner. “I’ve been a firefighter for 19 years,” Mr Ziekenheiner says in the ad. “People sometimes ask if it’s scary. It can be, but like anyone who has a job to do, you prepare — not just in terms of your equipment but also mentally and physically.” The ad spruiks the brand’s SkinGuard range, highlighting the issue of sensitive skin...
  • Gillette Comes within a Whisker of Disaster

    08/02/2019 8:38:37 PM PDT · by Tolerance Sucks Rocks · 164 replies
    Family Research Council ^ | August 2, 2019 | Tony Perkins and FRC Senior Writers
    "Your stupid boycotts will never make a dent in a company like P&G," one liberal scoffed back in January. Turns out, they didn't just make a dent. After a string of male-bashing, transgender shaving ads, the parent company of Gillette got nicked so badly, market experts wonder if the brand will survive. Gillette's CEO insists the radical activism was "worth the price." Let's hope so -- because so far, that price is a whopping $8 billion dollars. To most customers, a razor company dabbling in gender politics never made sense in the first place. Gillette used to be "the best...
  • Gillette Loses Billions after Shaming Men in Ad Campaign

    08/01/2019 1:59:20 PM PDT · by MtnClimber · 101 replies
    PJ Media ^ | 1 Aug, 2019 | Jim Treacher
    …...Consumers, men in particular, must be made to feel worthless. They have to be reminded that their needs and desires are wrong under any circumstances, that their instincts are loathsome, that their very existence is a malignancy, and that they're responsible for all the world's ills whether they want to admit it or not. Now give them your money, you piece of garbage. But hey, maybe I was wrong. Maybe this was a good idea. How is it working out for Gillette? Douglas Ernst, Washington Times: Gillette’s infamous “toxic masculinity” ad may cost Procter & Gamble more than anyone imagined...
  • Get Woke, Go Broke: Gillette Loses BILLIONS After Sexist and Lecturing #MeToo Razor Ads

    08/01/2019 5:12:32 AM PDT · by bitt · 96 replies
    GATEWAY PUNDIT ^ | 7/31/2019 | Jim Hoft
    In January Proctor & Gamble and Gillette decided to run razor ads trashing men and “toxic” masculinity in a courageous ad campaign. The company decided the best way to promote their product was to attack their customer base. The new ad highlighted sexist and bullying white males in the United States. Of the 43 abusive males in the ad – 42 were white. 7 of the hero men out of 8 in the ad were black. The ad did not do so well. Many users promised to avoid the product. The ad had 642,000 down votes after its first two...
  • Cis-ters Are Doin' It For Themselves

    06/27/2019 12:01:42 PM PDT · by Twotone · 3 replies
    Steyn On-line ^ | June 24, 2019 | Mark Steyn
    A familiar name from the comment section, Australian club member Kate Smyth joins us above the jump with this SteynOnline guest column. I'm scared. I'm scared for women... These were the opening words of a viral tweet on May 18th, after the result of the Australian federal election was announced. What did the tweeter - a prominent young professional - and her supporters have to fear? The reinstalled (conservative-ish) prime minister, Scott Morrison, had not proposed oppressive "male guardianship" gender apartheid laws like those in Saudi Arabia. Not yet, at least. But on International Women's Day some months earlier he'd...
  • Barack Obama talks about toxic masculinity and ‘being a man’

    02/20/2019 9:13:02 PM PST · by GuavaCheesePuff · 63 replies
    AOL ^ | February 20, 2019 | AOL
    OAKLAND, Calif. ― Former President Barack Obama spoke Tuesday about how to “be a man” and the need to combat stereotypes of masculinity that “trap” young men, specifically young men of color. “All of us have to recognize that being a man is first and foremost being a good human. That means being responsible, working hard, being kind, respectful, compassionate,” Obama said at aconference for hisMy Brother’s Keeper initiative in Oakland.
  • Remembering Paul Newman: the Antidote to Toxic Masculinity

    02/01/2019 10:07:09 AM PST · by Captain Peter Blood · 75 replies
    RealClear Life ^ | 01-28-2019 | Stephen Whitty
    Paul Newman was made to be a movie star. Eyes as blue as wintry lakes. Wavy hair that slowly faded to heirloom silver. Boundless charisma and confident sex appeal. But Paul Newman was more than a movie star. He was an artist. And maybe, since his death in 2008, he’s become a symbol—an avatar of genuine, non-toxic masculinity. We sure could use one now. We’re living in a movement moment, a #MeToo era when even razor-blade commercials wonder if men can’t be better. And lots of men are responding with not very manly tantrums: Better? What do you want from...
  • Demonizing White Men

    01/30/2019 5:47:51 AM PST · by Perseverando · 67 replies
    Town Hall ^ | January 30, 2019 | Walter E. Williams
    Rush Limbaugh's December 2018 Limbaugh Letter has an article titled "Demonizing White Men." It highlights -- with actual quotations from people in the media, academia and the political and entertainment arenas -- the attack on white men as a class. You can decide whether these statements are decent, moral or even sensible. Should we support their visions? Don Lemon, a CNN anchorman, said, "We have to stop demonizing people and realize the biggest terror threat in this country is white men, most of them radicalized to the right, and we have to start doing something about them." Steven Clifford, former...
  • Gillette Parody: 'There's something aggressive about...standing there'

    01/28/2019 8:31:37 PM PST · by yesthatjallen · 13 replies
    Youtube ^ | Jan 27, 2019 | MrReagan
    A parody of the Gillette commercial and the Covington Boys. Because 'there's something aggressive about...standing there': Gillette Parody
  • Gillette dresses women in skin tight clothing with corporate logo spread across their ...

    01/28/2019 11:08:10 AM PST · by Red Badger · 88 replies ^ | January 27, 2019 | By Vicki Batts
    Full Title: Gillette dresses women in skin tight clothing with corporate logo spread across their asses, then lectures men about “toxic masculinity” ===================================================================== A new advertisement from Gillette promoting the #MeToo movement has proven once again that corporations will say just about anything if they think it will boost sales. The ad infers that all men are sexist abusers, guilty of harassment and bullying. Unsurprisingly, a majority of people have taken issue with the ad for a number of reasons. In addition to the fact that this “ad” is a dumpster fire of left-wing, anti-male rhetoric, it is unbelievably hypocritical...
  • 5 Reasons Masculinity Is Increasingly Coming Under Attack in America

    01/20/2019 12:22:20 PM PST · by Rummyfan · 77 replies
    PJ Media ^ | 20 Jan 2019 | JohnHawkins
    Masculinity is increasingly coming under attack in America. The American Psychological Association has practically declared it a mental illness: “Traditional masculinity — marked by stoicism, competitiveness, dominance, and aggression — is, on the whole, harmful.” Of course, UT-Austin did a "MasculinUT" campaign that essentially did the same thing with ads like this: These sorts of attacks on men and attempts to redefine masculinity as something more feminine have gotten so ever-present that even a razor company like Gillette is crapping on men, noting that only “some” of them are good and warning us about toxic masculinity. Have you ever asked...
  • The Gillette Effect: What a Single Ad Reveals About American Men Conservatives

    01/19/2019 9:35:14 AM PST · by ProtectOurFreedom · 90 replies ^ | 1/18/19 | Jessica Valenti’s a bit baffling to see the controversy over a single, fairly benign commercial for Gillette razors that focuses on masculinity. The ad, playing off its longtime tagline of “the best a man can get,” is part of a new campaign from the company acknowledging that “brands, like ours, play a role in influencing culture… we have a responsibility to make sure we are promoting positive, attainable, inclusive and healthy versions of what it means to be a man.” ...the sentiment was enough to set off a firestorm of mockery, consumer boycott threats, and one man even throwing his Gillette...
  • How should conversations about toxic masculinity deal with the toxic women who also perpetuate it?

    01/18/2019 7:34:54 PM PST · by EdnaMode · 39 replies
    Washington Post ^ | January 18, 2019 | Monica Hesse
    So, Gillette, the razor and shaving conglomerate, has released a commercial that is either Oscar-worthy or the devil’s own butthole, depending on your view of masculinity. This happened while I was home sick and by the time I dragged myself to a screen and actually watched the thing, it didn’t seem as revolutionary or inspirational as it had been described. Mostly, it felt ad-spirational — that weird sweet spot where a company wants to convince you that you can Mach-3 your way to gender equality. But still, Gillette was trying. “It’s time we acknowledge that brands, like ours, play a...

    01/15/2019 6:51:16 AM PST · by RArtfulogerDodger · 57 replies
    Conservative Rightwing News ^ | January 14, 2019 | Jeffrey A. Friedberg
    Hiya, kids. Am I right—that you don’t need me to tell you how men should not hit women? Or that men should not hit 12 year old girls? Not in the face, not by a full-grown, 6’ 5” BIG man, not using a punch that would knock down a horse? Well that’s what seems to have maybe, allegedly happened. As an ex-private eye and security type, I want to look at it all more closely. Check this out first: “Very large man, David Bell, knocks out 12 yo girl outside an Asheville, NC mall” “She got her Bell rung. “He,...
  • Gillette Tells Men They're Repulsive Creeps. Now Give Them Your Money, You Piece of Garbage

    01/14/2019 5:46:53 PM PST · by Rummyfan · 96 replies
    PJ Media ^ | 14 Jan 2019 | Jim Treacher
    Are you a man? That is to say, are you a genetic male who also happens to identify as a "man," for some increasingly antiquated reason? If so, are you under the mistaken impression that you're not a rapist? Our society has come a long way in shaming men for behaving in any way that anybody anywhere doesn't like, and reminding men that we're all complicit even if we don't behave that way. But it's not nearly enough. The mere fact of maleness is shameful and problematic. Men and boys everywhere need to be reminded that we're evil. We must...
  • Dear Tigertones, please stop singing ‘Kiss The Girl’

    12/11/2018 11:00:57 PM PST · by tom h · 50 replies
    Daily Princetonian ^ | Nov 26, 2018 | Noa Wollstein
    [T]he song “Kiss The Girl,” from the Disney hit “The Little Mermaid,” is more misogynistic and dismissive of consent than cute. By performing the song multiple times each semester, the Tigertones elevate it to an offensive and violating ritual ... The premise ... is that the male Prince Eric, on a date with the beautiful female Ariel, should kiss her without asking for a single word to affirm her consent... Lyrics such as ... “she won’t say a word/Until you kiss that girl,” unambiguously encourage men to make physical advances on women without obtaining their clear consent... The song launches...