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Fledging electric car market in turmoil with few buyers
Economic Times ^ | October 5, 2012

Posted on 10/05/2012 3:03:12 AM PDT by Cincinatus' Wife

DETROIT: The fledgling electric car business is in turmoil as predictions about potential sales have proven to be wildly optimistic despite volatile fuel prices and plenty of media hype.

Weak consumer demand is hitting both the big automakers like General Motors and Nissan -- which have failed to meet sales targets on the plug-in Volt and all-electric Leaf -- and smaller start-up firms trying to carve out a piece of a very small niche.

"Electric vehicles don't make any more sense today than they did in 1912," says Sean McAlinden, an analyst with the Center for Automotive Research in Ann Arbor, Michigan.

"They take too long to charge, the range is too short and they cost too much."

Electric cars also face stiff competition from hybrids and improved fuel efficiency in conventional vehicles as automakers update their fleet to meet tougher government standards.

Toyota recently announced plans to drastically scale back the release of its all-electric eQ and Honda has limited the release of its Fit EV to 1,100 US customers over the next two years.

The Chevy Volt -- which can switch over to a regular gasoline engine once the battery runs out of juice -- is by far the most successful electric car in the United States.

After a slow start, Volt sales have tripled this year with help of discounted leases and a decision by California to allow them in fast-moving carpool lanes on the state's clogged freeways.

But sales of 16,348 through September are still far short of the 45,000 Volts that the US Department of Energy forecast in a 2011 report that GM could sell per year.

As fuel prices rise, consumers have been far more attracted to Toyota's Prius hybrid, which saw sales double this year to 183,340 vehicles.

Sales of the all-electric Leaf -- which has a maximum range of 73 miles (117 kilometers) -- are down 28 percent to just 5,212 vehicles in the United States this year despite a major marketing push.

Nissan -- which is preparing to open a new assembly for electric vehicles in Tennessee -- is falling well short of CEO Carlos Ghosn's ambitious goal to double Leaf sales for fiscal 2013.

Only two years ago, the Boston Consulting Group predicted electric vehicle sales could reach five percent or roughly 4 million to 5 million vehicles of the industry's total global sales volume by 2020. Now they are saying electric vehicles might represent just three percent of total global sales.

While the big automakers can cushion their massive investments in electric vehicles with sales of conventional cars, the painfully slow growth and the difficulties in adapting electric technology to the tastes of modern motorists have posed huge challenges for startups.

Tesla Motors is falling behind in its efforts to produce a sleek new electric vehicle, the electric vehicle start-up company spawned by Silicon Valley billionaire Elon Musk acknowledged in a recent regulatory filing.

That leaves the Palo Alto, California-based company in danger of failing to meet the terms of a $465 million Energy Department loan.

Nonetheless, electric vehicles advocates remain upbeat and investors are not shying from the companies.

Tesla was able to raise $128 million by selling new shares of common stock and Fisker Automotive also raised $100 million in new capital last month despite problems with the launch of its extended range electric vehicle, the Karma.

Tony Posawatz, Fisker's third chief executive officer since February, acknowledged the company made mistakes but dismissed a crushing review by Consumer Reports, which described the Karma's design as flawed.

"Customers do like these cars," said Posawatz, a former GM executive who had been responsible for bringing the Volt to market.

Fisker has sold more than 1,000 Karmas, which cost $103,000, since the car went on sale last December.

Posawatz also predicted the technology for electric and extended range electric vehicles will catch on.

"It took 10 years, but the Prius is the best-selling vehicle in California," he said at a recent meeting of the Automotive Press Association in Detroit.

The company is moving ahead with plans to build its next vehicle, a sedan dubbed the Atlantic that will costs roughly half as much as the Karma, and expects to raise another $200 million in private equity funding soon.

Meanwhile, Tel Aviv-based Better Place is looking for new direction after replacing founder Shai Agassi with a new chief executive officer.


TOPICS: Business/Economy; Culture/Society; Extended News; News/Current Events
KEYWORDS: cars; economy; electriccars; energy; environmentalists; failedgreen; green
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To: Lonesome in Massachussets
......A fledging chick still depends on its parents for subsistence. ......

Thank you!

You are correct - it fits!

May 29, 2012 (Ricochet) Elon Musk Shows Us How to Thrive in the Government-Directed Economy ...."Those who know how to navigate an economy driven by the state will succeed. They do so regardless whether the market has determined their product as the best or not—sometimes it has, sometimes it hasn’t. Sometimes the consumer has no real ability, thanks to the aforementioned mix of laws and regulations, to go in another direction. Sometimes the only consumer is the government, meaning the appropriators, bureaucrats, and administrators who dream fondly of working some day for the contractor titans they fuel with other people’s money.".....

Sept 18, 2012 (PJ Tattler) - Elon Musk SpaceX Head Obama Bundler?

April 15, 2012 (National Legal and Policy Center) Taxpayers Subsidize Forbes 'Green' Billionaires' Schemes........Musk, best known as co-founder of the company that became PayPal, is Chairman of SolarCity and CEO of Tesla. According to the Center for Responsive Politics, SolarCity spent $535,000 in 2009 and 2010 to lobby Congress and the Department of Energy on climate legislation, the Recovery Act, “green workforce training and development,” and provisions in various legislation “relevant to solar development.” SolarCity has sought to extend a program, due to expire at the end of 2012, that delivers to manufacturers an upfront cash grant in lieu of a 30 percent Investment Tax Credit (called the Section 1603 grant program). So far, according to DOE reports, SolarCity has received more than $66 million from that program.

The company also won a partial guarantee from DOE of a $344 million loan that will place up to 160,000 rooftop solar installations on military housing across the country..........."

21 posted on 10/05/2012 4:22:43 AM PDT by Cincinatus' Wife
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To: Cincinatus' Wife
Fisker has sold more than 1,000 Karmas, which cost $103,000, since the car went on sale last December.

I believe two of them have burned so far. On a percentage basis, that would be like 5000 Prius erupting into flames.

22 posted on 10/05/2012 4:24:29 AM PDT by Fresh Wind ('People have got to know whether or not their president is a crook.' Richard M. Nixon)
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To: upchuck

DoD was ordering a wholebunchalotta

http://www.foxnews.com/us/2012/09/11/taxpayers-to-get-charged-as-pentagon-buys-up-chevy-volts/


23 posted on 10/05/2012 4:24:54 AM PDT by Roccus
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To: Cincinatus' Wife

Hybrid cars are more attractive than electric cars and they do have a market.

Liberals have tried to force-feed electric cars to Americans for years and there are few takers for them.


24 posted on 10/05/2012 4:25:02 AM PDT by goldstategop (In Memory Of A Dearly Beloved Friend Who Lives In My Heart Forever)
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To: Jacquerie

http://rense.com/general74/Thecoldwar.pdf


25 posted on 10/05/2012 4:29:49 AM PDT by Sacajaweau
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To: spokeshave
From your LINKED article: ....... But now China’s strategy is in disarray. Though worldwide demand for solar panels and wind turbines has grown rapidly over the last five years, China’s manufacturing capacity has soared even faster, creating enormous oversupply and a ferocious price war.

The result is a looming financial disaster, not only for manufacturers but for state-owned banks that financed factories with approximately $18 billion in low-rate loans and for municipal and provincial governments that provided loan guarantees and sold manufacturers valuable land at deeply discounted prices......"

___________________

Looks like an opening to mandate homes and businesses here in the "free" world install their panels and pay rent for their use.

26 posted on 10/05/2012 4:33:11 AM PDT by Cincinatus' Wife
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To: Cincinatus' Wife

VOLT+OBAMA=VEGA

simple math


27 posted on 10/05/2012 4:45:42 AM PDT by hadaclueonce (you are paying 12% more for fuel because of Ethanol. Smile big Corn Lobby,)
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To: Cincinatus' Wife

The electric car company is the grown up child living in the basement and bumming pizza money off its grandparents.


28 posted on 10/05/2012 4:48:07 AM PDT by Lonesome in Massachussets (Orwell in the throes of a demonic possession could not have come up with the "tuck rule".)
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To: Lonesome in Massachussets

...and cashing the Social Security checks when granma dies.


29 posted on 10/05/2012 4:49:36 AM PDT by Lonesome in Massachussets (Orwell in the throes of a demonic possession could not have come up with the "tuck rule".)
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To: Lonesome in Massachussets

You are on a roll!!

Bump!


30 posted on 10/05/2012 4:49:49 AM PDT by Cincinatus' Wife
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To: Cincinatus' Wife

Thanks much for posting this...good to get a view outside of the USA.


31 posted on 10/05/2012 4:53:33 AM PDT by Aussiebabe
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To: Aussiebabe

You vill buy a Volt...we know where you family lives.


32 posted on 10/05/2012 6:33:24 AM PDT by hal ogen (First Amendment or Reeducation Camp?)
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To: Cincinatus' Wife

Up until today everything I’ve read about the Volt is that it is an electric car run off a battery that needs recharging every 40 some odd miles, therefore needing to be plugged in someplace.

Today I learned it has a gasoline engine and is in fact a hybrid. I read arguments by GM that it is not a hybrid because the engine is not directly coupled to the ring gear and is used only to recharge the battery or boost the electric motor in times of acceleration.

To me it does not matter what purpose the gas engine serves, as it is still an expensive piece of green junk I will never buy.


33 posted on 10/05/2012 7:13:43 AM PDT by redfreedom (Just a simpleton enjoying the freedoms a fly-over/red state has to offer.)
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To: Roccus; Sacajaweau

Thank y’all for the links. That’s exactly what I was talking about. Like the 7.8 unemployment rate - just a nobama fantasy.


34 posted on 10/05/2012 3:22:31 PM PDT by upchuck (I miss my dog Snoopy. May 16, 1997-September 24, 2012 -- 15 years, 4 months. Forever in my heart.)
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To: Sacajaweau
During WW II we provided trainloads of brand new American tractors to the USSR, FDR's "valued ally," while American farmers had to make do with their older worn out models. Any Russian tractors failing in the 60's were probably thirty year old American tractors.

In fact I have a vague memory about our building a tractor factory for the Russians, back in the day.

35 posted on 10/05/2012 4:29:47 PM PDT by hinckley buzzard
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To: Jacquerie
That's a fair point.
36 posted on 10/05/2012 4:33:28 PM PDT by hinckley buzzard
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To: Cincinatus' Wife

Actually fledging seems to be an alternate spelling:

http://www.merriam-webster.com/dictionary/fledging


37 posted on 10/05/2012 4:38:11 PM PDT by nascarnation (Defeat Baraq 2012. Deport Baraq 2013)
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To: Cincinatus' Wife

-— “They take too long to charge, the range is too short and they cost too much.” ——

Damn reality. Full speed ahead!


38 posted on 10/05/2012 4:42:46 PM PDT by St_Thomas_Aquinas (Viva Christo Rey!)
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