Chevrolet targets gay demographic with new Camaro marketing effort

AutoBlog ^ | July 8, 2009 | John Neff

[Sam_Damon]

...A video was produced to promote Gay Day at the Movies featuring a pair of "Bumblebee Boys" in Camaro-branded briefs washing the Bowtie brand's pony car revival. The cheeky (pardon the pun) video is clearly targeted at the gay community and uses beefcake car washers to that effect in a not-so-subtle way.

[Sam_Damon]

Your tax dollars at work!

The article goes on to note the video was pulled (temporarily?) from YouTube.

[ButThreeLeftsDo]

Wide tail pipes?

[GeronL]

GM has gone down the hole.

[Drango]

Hot exhaust?

[himno hero]

Smaller trunk?

[Da Coyote]

Doesn’t matter. GM and Chrysler are out of my buying list anyway.

Not because of gays.

Because I will never purchase things controlled by idiots who I’d never hire to fix my toilet.

[blam]

Those (ahem) GAY union workers must love this.

[digger48]

[taildragger]

Made in Canada by the way....

[DoughtyOne]

As if GM couldn’t damage their brand any further.

This would sure entice me to go out and purchase a GM car. /s

[allmost]

Dude yeah super fag...

[Wooly]

What is wrong with this, it is just the Democrat party promoting its products to it's supporters. I mean why would they be promoting them to Middle class God fearing gun toting Republicans.
The new GM has about two years of life left.

[rbg81]

Well, the Camero IS a muscle car. They just never said WHICH muscle.

[BubbaBasher]

They've been doing this for a while now.

HHR stands for Homosexual Hot Rod.

[allmost]

bastard

[taildragger]

Just before 2012 when even the NE blue states will be tired of paying for them and Chrysler. I have been saying that now for about 2 months.....

[vladimir998]

New?

Strange. I always thought post early 1970s Camaros were for gays.

[dynachrome]

Will Rep. Barney Fraggot (frank + faggot) show up in later ads?

[Las Vegas Ron]

Glad my car’s a Firebird....no homo’s allowed!

[Snickering Hound]

[GVnana]

Government Motors. ‘nuff said.

[jessduntno]

Tested on San Francisco hills - goes down easily, backs up hard, but will not go either way, left only.

[Las Vegas Ron]

Yep, the 67 and 69 ruled, went down after that (no pun intended)

[ButThreeLeftsDo]

I once owned a ‘74 Impala. The only GM vehicle I have ever owned.

The trunk leaked.

[jessduntno]

GM. Gay Motors. Back roading at its best. Drive one home!

[newfreep]

I hope the “new” GM/Chrysler cars are boycotted by Americans and both completely fail.

[AFreeBird]

v

My 94 T/A was made at the St. Therese plant there.

[RichInOC]

“Trans Am, boys. Accept no substitutes.”

[Las Vegas Ron]

I hope the “new” GM/Chrysler cars are boycotted by Americans and both completely fail.

The only way these companies will succeed is if they force Americans to buy them....uh oh

[ElPatriota]

...a CAMARO for homos.... what special features could it possible have for them?... A special "stick shift?"... Vaseline instead of grease?

it beats me :)

[DirtyHarryY2K]

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[EGPWS]

Wide tail pipes?

Dual with unrestricted flow guaranteeing endurance via mileage never seen before due to positioning.

[DocH]

Our current left-wing gov owns GM, so what can we expect?

I won't be buying any of used car salesman, B. Hussein Obama's blue-Nanny/Police-state union-made GM or Chrysler Piece's of Sh*t... PERIOD.

[taxtruth]

Great post!

[Spktyr]

BEHOLD! The Gaymaro!

[NTHockey]

Another reason not to buy from Government Motors

[mrmeangenes]

Shocking ! No one should admit there are enough gays to constitute a market segment !!

[LeonardFMason]

I will never buy a GM product again. Good Riddance to bad rubbish.

[HamiltonJay]

Well if it does its been a horrible job getting that across, everyone I know that owns one is a 40 or above female. And many are cougars trying to make up time after a bitter divorce.. .they often smell of virginia slims and summers eve.

[ProtectOurFreedom]

My friend’s ‘69 Z28 sure wasn’t.

[Publius6961]

LOL!

I always suspected that Camaro owners were switch hitters.

Apparently GM thinks so too.
Either that, or they are determined to kill the model.

[Wooly]

2011 at the latest, I base this on the fact that by the time the 2010 Congressional elections get here, the curtains covering Obama Mania will have opened and people will not like what they see. What is kinda funny is the main suck-ups, the media, will contribute to the Republican turnaround. The media reports on things like expensive purses, the travel for dinners, and other stuff that the media thinks is darling will create a backlash against the Dems and Obama. Add to this the fact that you have 13 Democrat Senators over 70 years of age and they also have the 5 oldest + 1 brain dead. You have 35 Democrats in the House who will be 70 or older at the next elections. So I figure that within the next year or so we will have some deaths and retirements on the Democrat side. The combination of all of this will mean better chances for Republicans to re-take the House and possibly the Senate. And before you doubt this statement, remember the next election will be completely about the economy.

[buccaneer81]

Made in Canada by the way....

I'll never buy a Big 3 car, but let's be fair; the "domestic" auto industry has always included Canadian manufacturing. Look up "Auto Pact."

[Morgana]

filthy disease ridden queer mobile......

[rlmorel]

Sam Damon, eh?

One of my all time favorite books..:)

[Chode]

think i'm gonna puke... delenda est.

[csvset]

The trunk leaked.

Yep. My father owned one. Same thing.

[BallyBill]

Is everybody completely paranoid?

[OBXWanderer]

Pull over thweetie...

[Antoninus]

Just another reason to buy Ford.