[doxteve]

Hilltop, I'd like to add something about distribution.

The old Northwest Passage worked pretty much like FedEx does today. Our distribution center was either Portland, OR, or Seatte. On a certain day the Passage VW Van, which was privately owned, would motor on downt to the "clearing house" loaded with bundles of Northwest Passages. The folks from all over the PNW would go into this funky old building with a lot of floor space and place the bundles on tables. People would go from table to table taking a few papers here and there, or in some cases, a few bundles, and put them into our own vans. We had a couple of coffee shops that sold the Berkely Barb, and other papers from racks inside, so we'd pick these up free of charge and take them to the coffee shops on the way back. Of course the coffee shops were also our advertisers so it was pretty much pro quid pro. Anyway, the CA papers were distributed in our area about a week after they hit the streets in their own home towns. And the distribution costs were minimal. Trust and take this to the next distribution point sort of thing; sort of like how the underground Chinese banking system works.

I'll bet something like this could be done distributing small papers from all over to big conservatives in big places. I'm willing to bet on it.

[doxteve]

That is quid pro quo.

[Hilltop]

Revenue is the mantra. Advertisers expect eyes on pages, and floor trafic which translates into "I saw you in the paper, or "I have a coupon.".

If you've seen the movie City Slickers, I know the "meaning of this."

Regards,

Hilltop