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To: Chad Fairbanks
As a newspaper publisher, I would recommend you start with a self inventory. Do you have the experience in marketing, advertising and journalism.

Have you written a detailed business plan delineating your overall strategy for profitability. After all, printers and vendors desire to be paid for their services.

Whatis your distribution model. Is it going to be free? Will your enterprise be funded by paid circulation including racks and subscriptions.

Have you incorporated, if so which type of corporation?Will your venture be capitalized to withstand months of negative cash flow?

Have you obtained a quote on errors and omissions coverage?

Will you hire and retain a staff of writers, layout and design personnel, graphic artists, circulation department, public relations?

Is your venture driven by your heart or your head. It's a trite question, but one that begs an answer.

Business is quite simple actually, it's either on the cost side or the revenue side.

Most people fail, not from lack of knowledge, but from lack of execution.

Free mail me if I can be of any assistance.

Hilltop
58 posted on 09/21/2003 6:32:28 PM PDT by Hilltop
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To: Hilltop
Thanks for your input. Since this thread is, after all, a research discussion (in order to come up with a common-sense workable plan of execution), I would have to say that this idea is from the head, versus from the heart :0)

59 posted on 09/21/2003 6:34:17 PM PDT by Chad Fairbanks ("People never grow up, they just learn how to act in public." - Bryan White)
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