Bloom had a Pulmonary Embolism from sitting cramped up in the military vehicle so long, and he left three little kids. The fund is for their college. Now, I won't be making a contribution, but I don't see how it's tacky or wrong.
It'd be nicer if they had a big fund for all KIAs and journalists, but they don't (yet). I'd give to a general fund for survivors of American soldiers and journalists.
I don't know...I do see something wrong. Using the media to make money off of something that is a personal responsibility. The more I think about it, the angrier I get. I think they're using the emotions we have about the war. If this had happened while covering something else, do you think they'd be doing this?