The word would get around, freddy. Teens talk and little sisters and brothers hear. O'Reilly is definitely not an idiot. He's a man of principle who sees our mainstream society slipping into a cesspool, and it is being done by bombarding kids and teens with kinky sex wherever they turn. ("Pony" wants people to think "Porny" and buy their stuff.) It's nothing new (remember Calvin Kline's soft porn/pedophilic ads), but now it's blatant, in-your-face advertising.
Umm, has he checked out his own employers anytime recently? (Fox TV, etc...)