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To: enrg
The pioneers of advertising—a truly loathsome bunch—learned early on that
people would respond to purely emotional appeals.

They learned from the masters: government.  WWI was the first
to use propaganda massively as part of the war effort.  The
method of appealing to emotion more likely had its genesis
in the hellfire and damnation preaching found in nineteenth
century churches.

Once you realize that advertising is lies,
you are on your way to surviving in this culture.

5 posted on 08/08/2002 9:23:37 PM PDT by gcruse
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To: gcruse
honestly. I can't understand why anyone would buy something just because the T.V sais you should. How stupid do you have to be to believe a can of coke can make you score a date with a supermodel regardless of the fact you look like a twisted sandshoe and have no money.
14 posted on 08/09/2002 12:35:59 AM PDT by enrg
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To: gcruse
The Liberal Socialist —a truly loathsome bunch—learned early on that people would respond to purely emotional appeals.
41 posted on 08/09/2002 8:43:39 PM PDT by operation clinton cleanup
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