I've been reading about shoestring book marketing, and scratching and clawing for reviews is considered critical. Each review goes along with the letters and free books asking for more reviews, sort of a positive feedback loop bootstrap operation. This is considered an absolutely invaluable use of your free giveaway books, it's got to be done.
Quinn played and promoted the heck out of "The Ballad" from the beginning and real big for St. Patrick's Day as well. Also, this past Wednesday he had Vetnet on his show for a nice long interview and another playing of "The Ballad." Now The War Room has ordering info for "The Ballad of Mike Moran" CD and poster right on the front page. They are also working with Vetnet to secure corporate sponsorship of the upcoming "Ballad" video.
Here's a link to The War Room Show Archives page. Vetnet's interview is in the Wed. June 5th show, at the 86 minute mark. I think Quinn would be worth sending a copy of your book to. I'm sure he'll like it and say nice things about it. Vetnet and doug from upland can tell you it would be worth your while.
FReepmail me and I'll get you his mailing address if you are interested.
In the mean time ... I'm still writing.