Brand new CFO and his first executive decision is to save the hot dog. That's what I call leadership!
Clearly now a “loss leader” for them ? In the hope customer buys other stuff ...
Although it says they produce it themselves to cut costs
I have to admit that Costco’s buck-fifty hot dog-and-Pepsi deal is a guilty pleasure. It’s a damned tasty frankfurter. And, yeah, it’s obviously a loss-leader for them, but every damned person who takes advantage of the deal is also there at Costco to buy other stuff... in many cases, a lot of stuff they didn’t even know they wanted. And that’s the whole idea.
“Brand new CFO and his first executive decision is to save the hot dog. That’s what I call leadership!”
More likely an indirect contribution to Biden’s campaign, given the timing of the announcement.
In any case, we’ll know a year from now if I’m right.
In Costco world, that’s a big thing, but it’s got to kind of be weird to be a CFO of a multi billion dollar company and have to even worry about hot dog prices.