I stopped buying Stella for people before Easter. I think that Stella’s quality ahs gone down since the 90s.
Rebranding isn’t “bitter clinger” behavior. Sometimes it’s just = “wow, this stuff now tastes like watered-down #$%@. I’m gonna try another brand that tastes better”.
This is what InBev is doing. Buying up brands and using existing brand loyalty to put their cheapened down product into the bottles and cans so as to scalp profits before patrons realize it and rebrand to a better quality.
They did this with Wicked Weed which I used to drink in ‘19. Started drinking beer again 3 months ago and it tastes totally different now, like watered down @#$@ -because it is.
Rebranding. Get used to it.