28% decline in Black Friday sales in 2021 vs 2019. 2020 skipped due to Pandemic.
Thanks for pointing that out
They use 2020 as a reference point for a lot of things
“28% decline in Black Friday sales in 2021 vs 2019. “
I’ve read something similar, in an article that said retailers are now counting on CyberMonday (today) to make up the gap
today, WSJ is pessimistic:
https://www.wsj.com/articles/cyber-monday-sales-are-expected-to-stall-11638226511
Link to the source?