It helps when Facebook is censoring the other side.
Exactly
One side is censored/throttled to the point of non existence
The other side gets “free” promotion
And then they can write puff pieces how the once side is “winning”
Obamagate was Trending on twatter until twatter stepped in and made Obamagatemyass trend. Yep, no political bias
Exactly, and also “pumping” these guys! You know FB can push out whatever they wish to do and jimmy the stats!