Pretty much and it's likely unconscious on the part of most viewers.
Most people who watch the HC don't do so because they're actively trying to escape liberal indoctrination. They simply watch the channel because in their hearts and souls it feels natural and normal.
Now liberals and gays are attacking the channel to force it to conform to liberal/gay ideology which will be a shock to people who don't even think about this stuff.
We need to rebuild the insane asylums.
Any organization not explicitly right-wing sooner or later becomes left-wing.
So the writing is on the wall for Hallmark, here.