From what I read about this cult before, there is quite a toxic swamp of coercion, deception, blackmail, and threats. For instance, the women (allegedly) have no idea they are about to be “branded” in one of the cult ceremonies and are forcibly held down for it, so yeah, that would be major crime.
Idiots pay good money to be tattooed. Tattoos are not brands. I have personally tattooed thousands of animals, little different than humans visiting parlors. I have branded a few cows, there is a difference.