[Professional]

No firm or bd allows reps to use text in client communication. I can assure you of that.

[narses]

Not true.

For a “how to” see - http://www.smarsh.com/whitepapers/financial-firms-guide-compliant-text-messaging

[narses]

FINRA TEXT MESSAGING GUIDANCE
In light of the emerging technologies and communications, in 2017 FINRA published Regulatory Notice 17–18: Social Media and Digital Communications, providing further guidance on the rules governing social media and text-message
communications for member firms.

Key points from this FINRA guidance include:

Firms are reminded of their obligation to keep records of business communications under SEC Rule 17a-4(b)(4). Also, firms must train and educate their advisors regarding the distinction between business and personal communications, and the requirements to retain, supervise, and produce business communications.

Firms that communicate or allow advisors to communicate through text messaging or chat services for business purposes must retain records of those communications, in compliance with SEC and FINRA rules.