[wbill]

How did a league that was setting ratings records in 2015 suddenly see its audience fall by nearly 20% just two years later

At this point, if they need to ask that question, then they won't understand (or accept) the answer.

[relictele]

I note that many of the same people who thought Obama was intelligent, effective, hard-working and patriotic also thought the NFL could and should embrace a political agenda and that this same group of people can’t understand why Obama was such a dismal failure and why the NFL ratings slide is so precipitous.