Yeah:( we are not very good at marketing but you basically just use the lanyard or para-cord to maneuver the bakkball between the knots in your back and a convenient wall or hard back chair, works especially great in the car too. Our daughter Emily discovered that it’s much easier to control using two lanyards. When you’re not using it you can wear it like a necklace until you are ready to use it again just swing it around back and you’re good to go. I have endured many years of low level pain that was just not bad enough to take a pain killer let alone go see a doctor. NO MORE! If we don’t sell another one of them, at least my family and FRiends are pain free and it was worth the small amount we have invested in the effort.
That would be so good for the elderly who can’t reach their back. They could even do it in their wheelchair! Contact your local community college with graphics design students and web design students who can do the work for your site. Then find out how to advertise online. Actually, the college profs could help getting students to do a youtube video, too.