Those three things were the core of the company. Time to pull the plug.
“Sears sold its Craftsman brand of tools to Stanley Black & Decker. It is looking to sell Kenmore appliances and Diehard auto parts.”
Those are abstractions, aren’t they? Sears has never designed or manufactured anything.
I’m not criticizing Sears’s strategy of putting their brand on certain things, but they can’t depend on an abstraction to survive in the long run.
Sears tools used to be the best. If it broke they would replace it. Craftsman was superlative. But that is a thing of “the good old days”. Sorry to see another “ain’t dare no mo”
“Those three things were the core of the company. Time to pull the plug”
Yep, how do you sell off the only true assets and think you can make a go of it. All Sears has left is the Real Estate if they actually own their Store properties. And I suspect that has declined somewhat.
10 years ago the should have wound down sales of everything others than Craftsman / Kenmore products and gone with much smaller stores...Tools and appliances only.