Posted on 02/28/2017 4:21:49 PM PST by RoosterRedux
Fox Business Network topped CNBC in viewership during the business day for the fifth consecutive month, an illustration of dramatic growth at an upstart network that began operation a decade ago.
FBN averaged 218,000 viewers during the hours between 9:30 a.m. and 5 p.m. in February, an increase of 59 percent over February 2016. CNBC, meanwhile, dropped from 212,000 to 182,000 in the same measurement, Nielsen Media Research said.
That's a startling change for a marketplace where CNBC was once considered the unquestioned leader. But CNBC has suggested those raw numbers are deceptive: the network stopped using Nielsen as a basis for advertising sales two years ago because the service did not measure viewership in offices or anyplace out of the home, and also short-changed its count of wealthier viewers that CNBC targets. Nielsen says it will begin counting out-of-home viewership starting in April.
Fox Business Network traces its surge to a decision in 2015 to load its daytime lineup with more of its most prominent hosts: Maria Bartiromo, Stuart Varney, Neil Cavuto, Trish Regan and Liz Claman all CNBC alumni. The network also takes a broader view of business news than its competitors; during Regan's show on Tuesday, most of the talk was political, discussing President Donald Trump's upcoming speech before Congress.
"We get that link between Wall Street and Main Street but, more importantly, to K Street," said Cavuto, also the network's senior vice president and managing editor, referencing the Washington, D.C. address of many lobbyists.
Trump's election, and the recent stock market surge, have been tailor-made for Fox Business, he said.
(Excerpt) Read more at yahoo.com ...
Lou Dobbs, Stu Varney - ya don’t need anything else.....
Oh yeah, and the Money Honey too.....
Watched them for years till they lost their minds last year. John Harwood, Steve Lies-man, Dan Nathan, all became the worst to watch. Done with them, I LOVE Charles Payne on FoxB.
Fox Business is the BEST!! Way better than Fox News!!
I guess I am bitter about the days she was a host on CNBC, which basically cheer leaded for Wall Street.
OK, fair enough. I don’t care for Neil Cavuto whom I think would tell you to “buy” no matter what. (A shill for Wall Street)
Maybe that's why she left.
Dumping Imus was a great move. Maria is awesome.
“Dagan probably has a cute “fanny”...there,...”
It’s very cute. We need to get her to change her hair style - but not to Kelly harsh. .
Maria = globalist free trade hack
Yes and she is open about it. As long as she is fair and even handed I will watch. Last week she openly skewered E. Manual about the pitfalls of Ocare. It was hilarious.
Nobody in the “business” community is fair about the so called free trade issue. To them all forms of protectionism are bad and their is no discussion. They are fascists about it. Her too. I’ve never heard ONE person even explain how tariffs work to increase domestic production and revenue in a way that is consumption based. Never once.
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