They lose money on every sale - They make it up in volume?
“They lose money on every sale - They make it up in volume? “
No. They pour every cent of profit back into expansion and new ventures.
Plus, about half their sales are ‘third-party’ where they take a cut and thus make money even when the real vendor may be losing money. Not only a cut of the sales price but also a cut of the S&H fee!
Thus, when you think Amazon is selling something too low to be true, it is the third-party vendor taking the hit, not Amazon.