It’s probably increasing beer consumption too.
Entirely plausible. If AMZN has broken the code to do door-to-door wine delivery, the first pizza chain to be able to deliver beer with their pizza will make a fortune.
I delivered pizzas in Denver, Co. Business was booming during the summer. People wanted to play outside and not cook inside. Therefore pizza delivery. During the winter...rotten luck...people saving money and eating inside cooking inside and too cold to be outside. Pizza delivery was seasonal. Far more during the summer.