Trump is investing in himself. Think of his movement as Palin times 1000. Palin owned 2008-2011. She was the king-maker. She was the catalyst behind the Tea Party’s hostile takeover of the GOPe until 2011 when GOPe destroyed her.
Trump can become a permanent king-maker whether or not he wins 2016. He must be thinking beyond 2016 with strategic investments. Trump single-handedly orchestrated the hostile takeover of the entire GOP. If Trump is somehow Palin-ized, GOP will break up.
Why would he be looking beyond 2016? If Hill wins, there is NOTHING LEFT. November, 2016 is it. Period.