I’m not doubting that the boycott will have an impact. I won’t even go into a Target now. But their stock dropped because they had a big earnings miss. The boycott impact, if there is one, will start to hit now. But analysts will never mention it because they don’t recognize “boycotts” as something they can predict. Quite frankly, their heads are too firmly stuck in the sand.
Next quarter should be interesting.
Exactly, next quarter will be where you can see if the boycott had any impact... this quarter only had 2 weeks after the policy was announced.. TGT missed earnings like most of the sector did/will because the global economy is slowing down.... TGT must underperform the industry to claim the boycott is working, and if that happens it will be noticeable in their next earnings call in August.