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I agree. These companies who are playing wannabe SJW’s, will look pretty stupid. More of a public relations nightmare for the long term.

Wrong.

States quickly capitulate to tech companies, the NCAA, the NFL, NetFlix. Happened in Indiana. Happened in Arizona. Will happen in Georgia and NC also

I give NC 1 month before the law is either repealed or changed. McCrory and the legislature will not risk making this many employers angry.

http://www.charlotteobserver.com/news/business/article67970287.html

“American Airlines, Apple, NBA denounce NC law ending LGBT protections

From American Airlines to Lowe’s, and from Apple to Google, big companies are pushing back against North Carolina’s new law invalidating Charlotte’s protections for LGBT individuals.

Sports organizations also said they’re weighing the new legislation, signed Wednesday by Gov. Pat McCrory, as they schedule events in the state.

The NBA, which is set to host its All-Star Game in Charlotte next year, said it is “deeply concerned that this discriminatory law runs counter to our guiding principles of equality and mutual respect.” The league said it doesn’t yet know what impact the law will have on its “ability to successfully host” the event.

The NCAA, which has men’s basketball tournament games planned in North Carolina in 2017 and 2018, said it is monitoring the situation. The Central Intercollegiate Athletic Association, the oldest African-American sports conference in the U.S., has hosted its annual basketball tournament in Charlotte since 2006 and said Friday it is also monitoring the situation.

And cable network ESPN, which has been considering Charlotte Motor Speedway among possible sites for its summer X Games, said it embraces “diversity and inclusion and will evaluate all of our options” as it seeks the next site for the extreme-sports event.

At a time when North Carolina is trying to recruit companies to expand and grow, some business leaders said the new measure will jeopardize employee recruitment and economic development.”