You might remember Carly Fiorina ran her entire campaign almost exclusively on “CfA” (Carly for America) financial structures similar to this Cruz “KtP” (Keep the Promise) event.
Fiorina had almost no donor money, grassroots money, individual campaign donations, that made her campaign viable.
She had to rely almost exclusively on Super-PAC funding which is essentially unlimited but also carries strict rules on how the candidate, and/or their campaign, may communicate/coordinate with the spending.
A few Wall Street billionaires can keep a Super-PAC funded, and supplant the missing contributions of the ordinary campaign. Unfortunately, this is one of the new realities in the era post “Citizens United” SCOTUS decision. However, a few BIG DONORS doesn’t add up to the millions of supporters needed to win an election.
The evidence of the Super-PAC now stepping in to fund the campaign events doesn’t mean the campaign has completely run out of money. However, it does indicate the campaign is burning through the ordinary campaign funds at a higher rate than the campaign receipts.
When combined with the growing visibility of diminishing polled support, and the campaign turning toward states that are far less ideologically favorable to the candidate – and when you add in the fact that Utah is one of the more favorable states for Cruz, you begin to see a picture of a campaign entering the final key stretches and being spread entirely too thin.
The Cruz campaign is a financial behemoth consisting of thousands of paid campaign workers and long-term financial obligations. There are many campaign financial obligations that are unlawful for a Super-PAC to finance or underwrite.
In addition, the coordination rules on S-PAC financial assistance present a tenuous risk when a campaign begins to rely upon them to set up campaign events.
Yep!!