That is a Nixonian argument.
“everybody does, only he got caught”
We thought Trump was supposed to be “different?”
Candidates for political office always self promote - some may be more subtle and misleading than others - but they’re all self promoters. It’s a stupid accusation. Trump may be “different” because he’s not a politician and seems to be doing this for the sake of America not himself.
But voters need to get smart. ANYONE up for political office is like a potentially dangerous foreign country who wants a treaty with you for mutual benefit. If you investigate and agree, fine. But you do it with your eyes OPEN and you trust, but you VERIFY. That means if the guy turns out to be another political fiefdom builder at your expense, you whack him - THROW THE BUM OUT!!! That is the the only language they understand.