Well, this should be entertaining.
What they've done is open themselves to scrutiny.
Already we see how Levin is roped into the incestuous liaisons between media commentators/journalists and the money in politics.
Which one of these who preach to us and tell us what we're supposed to think... Who is the next to be exposed as a political whore?
I used to like Levin. I think his books were excellent and he is a smart guy. I probably stopped listening 4-5 years ago. I am not exactly sure why he doesn't put all the pieces together. Or if he does he is like the rest of the mainstream guys-controlled opposition--careful to never go too far or touch on certain issues to keep his spot on air. No clue but at this stage of the game I find that unlistenable. It's like trying to play Monopoly but you've taken half the properties and put them back in the box.
I don't know that this is anything new for him. I remember him pushing his father's book(s) on air too.