You are all wet with your analysis because any politician gaining national standing becomes a de facto celebrity. Look at Sarah Palin - she gets mobbed wherever she goes by autograph seekers but alas, she did not get elected, much to our eternal regret.
I think he has a leg up with folks who might not pay attention to politics normally, but watch that reality stuff and wrestling. I bet his name recognition is way higher than Palin’s among that set. Hey no sweat, I could be wrong or all wet or whatever too.
Freegards