They lose on the micro level too, despite the apparent wins.
They may win small battles insofar as others are uninterested in winning at such costs, yes.
They may lose large battles, others having learned their lessons and are willing to fight much harder - and smarter - when a serious conflict emerges.
They may _miss_ battles, others having learned to avoid conflict entirely - ensuring it’s over before it starts.
Worst of all: by battling over every d@mn thing great and small, they are denied that which others would have given them freely and with joy and at great personal sacrifice, if only they had worked as a caring team and not as mutual combatants thrown into the ring.
Many men would go to the ends of the Earth to deliver great results, if only she (whatever the relationship) would say “thank you” at the end and not harangue him the whole way.
It’s not so much short-term or long-term as micro and macro.
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That entire post is right on the money!