"Frank Luntz understands the power of words to move public opinion and communicate big ideas." -- Senator John Kerry
FU, FU, FU, Trump, FU, FU, No Plan, Trump, No Plan, FU, FU, FU.....
2. Use short sentences.
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Like, FU doesn't solve anything. It doesn't matter if what you say is true. It matters what people hear! Luntz is a con artist.