Imagine you are an exempt (salaried) employee working for this company (or any medium sized company). You are a conscientious and competent employee who never bangs in sick. You show up every day and bust your hump, working extra hours and weekends when you feel you need to. (Remember that an "exempt" employee does not qualify for overtime.)
Your efforts help the company to be successful and you are rewarded for your efforts by increased salary and promotions. After a few years, you are earning $70,000, more than 90% of the other employees in the company. But you deserve it because you earned it.
Meanwhile, your success is envied by some of your less than stellar co-workers. These workers like to gripe and complain and have a "not my job" mentality. They only turn in the minimum performance necessary and never volunteer to go the extra mile. You will not see them in the office on weekends or after 5. Some of these employees actually resent you because you make them look bad by comparison. They call you a "brown noser" and other names behind your back. But you are okay with this because you are making $70K and these chumps are always going to be stuck in the $35-40K range.
But one morning you come to work and get the memo that your CEO has decided to raise everybody's salary to $70,000. The same salary you worked so hard to attain. Is the boss raising your salary to $105,000 to compensate? No. Maybe he threw you a 10% raise to take some of the sting out of it. If you are lucky.
So now you have to deal with your co-workers, who you have picked up the slack for all these years, walking by your cubicle with knowing smirks on their faces. They are now making pretty much the same money as you and they never had to work for it.
Does that make you feel like a sucker? Does that make you feel like going home at 5:00 on the button and not giving the company anything extra from that point on? Or more likely, it will cause you to update your resume and find employment with a company that truly values your exceptional skillset. Let your current boss deal with the mediocrity that remains behind.
This CEO is a real bonehead.
One word: seattle.