Just wait until the first debate when Trump/Cruz stand shoulder to shoulder to announce they are leading a third party to take back our America.
Think about that, picture that. You talk about press coverage.
1. That won't happen.
2. If it did, that ticket (or ANY 3rd party ticket) will lose, badly, while simultaneously guaranteeing that the Dem nominee becomes the next President.
Cruz knows this, and I believe that Trump has backed off from his 3rd party threats because he's thought about it for more than 2 seconds and came to the same conclusion.
They need to team up but not third party.