Maybe that used to be true. The bars are really low now for entrance qualifications, and some of the courses/degrees they offer are ridiculous.
I think colleges are desperate now, since young Americans look at what happened in the tech field and see it spreading elsewhere (healthcare, finance, etc.); why invest the time & money in a four-year degree if employers simply pay the federal government to traffick foreigners to take those jobs anyway? Going into debt to do it is even sillier.