If you look closely you’ll find that Xers/Millenials are Liberal on social tolerance issues, but also have an enormous distrust of big govenment authoritarianism.
IOW they’re more Libertarian than either Liberal or Conservative. But could be pushed (dare I say “nudged”?) into voting Conservative if the right kind of anti-statist appeal is made to them.
Which is where we need to go. Not by surrendering Conservative values and ideals but by winning the younger vote through appeals on issues we have much more common ground with them on than Liberals do.
I hear what you are saying, but in my family at least the social issues trump everything else. They are all about fairness, and that means equality of outcome not opportunity.
Correct analysis and proper approach.