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McDonald’s Brings Back The Hamburglar And We Aren’t Sure How To Feel
Consumerist ^ | May 6, 2015

Posted on 05/06/2015 4:10:31 PM PDT by SMGFan

Upon hearing buzz that McDonald’s has brought back that scamp the Hamburglar to network TV after a 13-year hiatus, ostensibly in Burger Thief Jail, the image of the chubby-cheeked, one-toothed masked beef marauder might come to mind. But lo — the scamp is gone, replaced by a suburban dad with a full set of teeth, a five o’clock shadow on his chiseled jaw and a penchant for red leather high tops and trench coats.

“We felt it was time to debut a new look for the Hamburglar after he’s been out of the public eye all these years,” Joel Yashinsky, McDonald’s’ Vice President of U.S. Marketing said in a statement to Mashable. “He’s had some time to grow up a bit and has been busy raising a family in the suburbs and his look has evolved over time.”

(Excerpt) Read more at consumerist.com ...


TOPICS: Business/Economy; News/Current Events
KEYWORDS: mcdonalds
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To: EEGator

Looks legit


21 posted on 05/06/2015 4:27:53 PM PDT by ConservativeTeen (Proud Right Wing Extremist)
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To: SMGFan
Sheriff Joe put out an all points BOLO on him. Sheriff Joe wants put him in the Maricopa County Desert Tent City Jail.
22 posted on 05/06/2015 4:28:51 PM PDT by SandRat (Duty - Honor - Country! What else needs said?)
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To: SMGFan

I think it’s racist.


23 posted on 05/06/2015 4:30:25 PM PDT by right way right
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To: SMGFan

Oh. Wow.


24 posted on 05/06/2015 4:31:25 PM PDT by Trailerpark Badass (There should be a whole lot more going on than throwing bleach, said one woman.)
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To: SMGFan

I don’t think we will see the Frito Bandito anytime soon.


25 posted on 05/06/2015 4:38:18 PM PDT by rey
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To: ConservativeTeen

I kind of want to buy it.


26 posted on 05/06/2015 4:38:56 PM PDT by EEGator
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To: SMGFan
One of the MickeyD honchos was blabbering on yesterday about how they are going to revamp the franchise by focusing on a litany of lib talking points about focusing on social responsibility and community relations, blah blah blah....

If I were the CEO of diarrhea-hut I would come out and say "Enough! This company has been serving up crap for decades. Today we start a new chapter - that is to say we go back to the beginning. We are going to make the best G*****mned hamburger and fries on the planet. No toys, no salads, just great tasting beef on a bun with whatever fresh condiments you want. It will cost more, and if you don't like it then F*** off! Also, the clown is gone."

27 posted on 05/06/2015 4:39:46 PM PDT by Sirius Lee (All that is required for evil to advance is for government to do "something")
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To: SMGFan

Clearly McD’s has gayizied the old Hamburglar: this new one looks fruity as hell to me, or hey, I could be all wrong about it, and the new one just looks like a plain ol’ ordinary garden variety douchebag. Kinda hard to tell the difference these days sometimes.


28 posted on 05/06/2015 4:40:37 PM PDT by catnipman (Cat Nipman: Vote Republican in 2012 and only be called racist one more time!)
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To: SMGFan

The HamHaji


29 posted on 05/06/2015 4:45:28 PM PDT by ImJustAnotherOkie
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To: fhayek

There’s a hockey player with this nickname, no?


30 posted on 05/06/2015 4:55:21 PM PDT by scrabblehack
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To: anyone

What is the price of the 1/3 lb burger this promotion is about?


31 posted on 05/06/2015 4:57:21 PM PDT by deport
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To: Usagi_yo

Yes! Bring back the Frito Bandito!


32 posted on 05/06/2015 5:02:36 PM PDT by Gefn (Donate monthly to FR. Support the Viking Kitties!)
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To: scottinoc

Mayor McCheese was always soft on crime anyway

McCheese is a RINO through and though! Oh wait, i got him confused with McCain. Who was never a mayor although he is quite a cheese ball.


33 posted on 05/06/2015 5:02:46 PM PDT by Leep (To put it in laymen's terms liberal/progressive ist coo coo.)
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To: SMGFan

Bring back the Noid!


34 posted on 05/06/2015 5:07:31 PM PDT by GingisK
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To: SMGFan

He’s a gay white pimp.

Mcdonalds is rudderless.


35 posted on 05/06/2015 5:07:45 PM PDT by Secret Agent Man (Gone Galt; Not averse to Going Bronson.)
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To: SMGFan

McDonald’s made some bad decisions in the past, based on pressure from a small but loud minority of pressure groups. In this case, ignoring what their *customers* wanted, they decided to give customers a “healthier” menu that the pressure groups wanted them to serve.

And, lo and behold, their *customers* didn’t like it. They didn’t want to buy that stuff, and didn’t, so McDonald’s waste expenses jumped just like schools that try to feed students with Michelle Obama’s grotesque menu.

But apparently, McDonald’s hasn’t learned its lesson. So instead of giving its *customers* what they want, they keep trying gimmicks to get them to eat what they do not want to eat.

So here is some free advice: not just from the Internet, but from Andrew Puzder, CEO of Hardee’s and Carl’s Jr.

“My opinion is that the media is the main
supporter of healthy eating. We’re certainly
not hearing it from our customers.”

And Mr. Puzder has significantly improved the bottom line of his company precisely by giving his *customers* what they want.

Translating this to McDonald’s is easy. In the late 1950s, the McDonald’s hamburgers were about the same size as is the Whataburger hamburger still is. Whataburger still makes their burgers like they used to, and they are *big* and *tasty*. McDonald’s burgers kept getting smaller, until today, their “Big Mac” is basically a double-decker slider.

The original Big Mac was so huge it was like two Whataburgers in a stack. Only a large, hungry person had a chance to eat one by themselves. So most people ordered their smaller burgers. The Big Mac hit its peak when it was about 3/4ths of its original size. A real meal for an adult, but not too much.

So, for a limited time only, this is what McDonald’s should do. In a test market, start selling those big Big Macs again, and see if the public likes and wants them.

Oh, granted the whiners will whine, but they never ate at McDonald’s in the first place. So the bottom line is that nobody should care what they think.


36 posted on 05/06/2015 5:08:22 PM PDT by yefragetuwrabrumuy ("Don't compare me to the almighty, compare me to the alternative." -Obama, 09-24-11)
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To: SMGFan
Hillary's running for president. White men have to be portrayed as criminals to encourage soccer moms to vote for their genitals. McDonalds knows how the Clinton Foundation works - quid pro quo.


37 posted on 05/06/2015 5:08:37 PM PDT by Talisker (One who commands, must obey.)
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To: SMGFan

Mayor McCheese directed Big Mac to stand down and give the Hamburglar space.


38 posted on 05/06/2015 5:11:16 PM PDT by Rodamala
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To: SMGFan

The hat is wrong. Wrong size or something.


39 posted on 05/06/2015 5:12:24 PM PDT by firebrand
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To: deport

Nobody wants the 1/3-pounder. You can tell because they are pushing it when you’ve already ordered something else. (???) Also, they are pushing the “mozzarella” sticks—even more rubbery than the ones you get in a bar, if that were possible.

And yet they got rid of one of their best sandwiches: the Southern-Style Chicken Sandwich. Remove the sweet pickle slices, add a little mayonnaise, and enjoy. But it’s gone.


40 posted on 05/06/2015 5:21:30 PM PDT by firebrand
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