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McDonald's Caves
American Thinker ^ | April 23 2015 | By William Sullivan

Posted on 04/23/2015 1:27:29 AM PDT by kingattax

Under the direction of new CEO Steve Easterbrook, who took the corporate helm on March 1st, McDonald’s is “finally deciding to give some of its workers a raise,” the Huffington Post declares in an article from April 1st. McDonald’s had just announced its commitment to “give employees a 10% increase in wages” just “two weeks ahead of a planned international strike organized by the movement Fight for $15, which urges fast food employers to pay workers a minimum wage of $15 per hour.”

Despite the context in which the media (and pretty much everyone else) frames the decision, according to the Wall Street Journal, the company insists that the “increasingly vocal” criticisms by labor groups and recent protests “weren’t a factor in its decision.”

(Excerpt) Read more at americanthinker.com ...


TOPICS: Business/Economy; News/Current Events
KEYWORDS: mcdonalds; minimumwage
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To: kingattax

http://www.againstcronycapitalism.org/2015/04/mcdonalds-hires-7000-touch-screen-cashiers-at-0-an-hour/

These will start replacing the over paid “employee” and will offer you better odds at getting what you want with the proper amount charged to your card.


21 posted on 04/23/2015 4:58:14 AM PDT by cableguymn (We need a redneck in the white house....)
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To: CGASMIA68

I do essentially the same thing. However, I work for me.. I can tell you, what he does is worth MUCH MORE to someone else. you should encourage him to look around.


22 posted on 04/23/2015 4:59:49 AM PDT by cableguymn (We need a redneck in the white house....)
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To: kingattax

Another nail in McDonald’s coffin.

No more Mickey D’s spit-burgers for me.


23 posted on 04/23/2015 5:23:16 AM PDT by moovova
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To: dforest

“Sad thing is that many of those workers aren’t in high school kids anymore”

If they ever were, the difference between my generation growing up in the 70’s and early 80’s is that 70% of us had a high school job. Now days parents rarely make their kids get a job. They grow up as entitled snobs with little social skills and little to offer employers after ringing up a 50k - 100k college bill.


24 posted on 04/23/2015 5:23:33 AM PDT by DAC21
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To: kingattax

From the article: “What can McDonald’s do to right the ship? Three things, he suggests: “accelerate dividend growth, increase the franchise mix and buy back stock.”

More of the Wall Street “advice” that sank McDonalds and has been destroying American industry. Notice he says nothing about product quality, service, or customer satisfaction. All he recommends is more of the financial manipulation that enriches Wall Street investment firms and management through bonuses, but nothing for the customer.

As Ray Kroc, the entrepreneur who built McDonald’s into the number 1 fast food business on the planet, understood, a business creates value by fulfilling customer needs and preferences. If you can identify a market, produce a better product than competition, supply that product at a price representing value to the target customer, and control your costs so you earn generate a profit on sales, you will grow the business and generate a high return on investment. Fail to serve the customer, fail to deliver a quality product, fail to control costs, fail to charge a competitive price, and the business will fail.

Any consumer who has observed McDonalds over a period of years knows what the problems are. The food tastes bad, the restaurants are filthy, the workers are illiterate and are at best indifferent to the customer. As food and conditions in the stores deteriorated, McDonalds increasingly relied on the $1.00 menu to attract customers. Although our government refuses to report the fact, food prices are rising and McDonalds can no longer make money on the $1.00 menu items. Hence some have gone away, some are now $1.29 or more. Without an attractive $1.00 menu, people are going to other fast food restaurants where they pay more but enjoy better tasting food in a more pleasant environment.

If Kroc could be raised from the dead, he would know the answer has nothing to do with paying dividends on declining earnings, converting company stores to franchisees, raising the wages of employees (unless tied to productivity and service improvements) or manipulating the stock price by using cash that should be invested in fixing the business to buy back stock. The answer is to fix the product, fix customer service, and improve the efficiency of the operation.

The highly paid executives running most American corporations need to get out of the ivory tower and actually work in their operations. Talk to customers, talk to good employees on the line serving customers, examine what the competition is doing. The answers are there if you care to look. Barack Obama, labor unions, government bureaucrats, Wall Street analysts, and journalists don’t have the answers. Listen to them, and watch the business continue to die.


25 posted on 04/23/2015 5:52:42 AM PDT by Soul of the South (Yesterday is gone. Today will be what we make of it.)
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To: kingattax

These people are aiming too low. If $15 an hour will improve people’s lives, imagine how much better off everyone would be if they made $50 an hour. It would be a paradise on earth.


26 posted on 04/23/2015 6:06:53 AM PDT by nitzy (I don't vote for Republican'ts)
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To: cableguymn

He’s a kid, just started. He is looking at ATT and others and has to figure out how to take time off for interviews etc


27 posted on 04/23/2015 6:29:57 AM PDT by CGASMIA68
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To: x_plus_one

your use of the word robot is interesting, because that’s probably where McDonald’s work force is ultimately headed...to automation.


28 posted on 04/23/2015 7:09:27 AM PDT by C. Edmund Wright (www.FireKarlRove.com NOW)
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To: kingattax

I am investigating manufacturing robotics in my shop. I already make aircraft parts. Fast food robots can’t be too difficult with the right people. Any programmers out there mail me.


29 posted on 04/23/2015 7:16:47 AM PDT by Organic Panic
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To: mylife

“WHERE’S THE BEEF!”


30 posted on 04/23/2015 7:27:42 AM PDT by Ruy Dias de Bivar ( BEWARE the EVIL EYE from HILLARY!)
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To: HotHunt
And didn't I just read that Mickey D's is closing 100’s of outlets worldwide to try and stem their red ink?

Sounds like they are suffering from fallen arches.

31 posted on 04/23/2015 8:47:58 AM PDT by Know et al (Keep on Freepin'!!!)
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To: kingattax; All
"Ronald had no comment."

 photo gif-mcdonalds-burger-king-

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32 posted on 04/23/2015 8:51:17 AM PDT by musicman (Until I see the REAL Long Form Vault BC, he's just "PRES__ENT" Obama = Without "ID")
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To: kingattax

who knew folks still ate at McDonalds?

hard to imagine why.


33 posted on 04/23/2015 8:58:29 AM PDT by dmz
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To: kingattax

McDonalds Caves....McConnell Caves...Same Difference


34 posted on 04/23/2015 9:09:01 AM PDT by kingattax (a real American would rather die on his feet than live on his knees.)
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To: exDemMom

I suspect you’re going to see a lot more self-serve kiosks at McDonald’s.


35 posted on 04/23/2015 9:10:32 AM PDT by dfwgator
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To: moovova

McDonald’s decided to cater to the ghetto crowd, and now that is what the brand is associated with.


36 posted on 04/23/2015 9:11:35 AM PDT by dfwgator
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To: kingattax

Do you have any idea how many skilled tradesmen don’t make $15/hr.?


37 posted on 04/23/2015 9:44:18 AM PDT by oldtech
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To: kingattax
Hamburger flipping robots.
38 posted on 04/23/2015 11:52:40 AM PDT by upchuck (The current Federal Governent is what the Founding Fathers tried to prevent. WAKE UP!! Amendment V.)
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To: kingattax

Thats what they get
For catering to the feral savages.


39 posted on 04/24/2015 5:41:01 AM PDT by patriot08 (NATIVE TEXAN (girl type))
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