Up until now all anyone knows of Cruz they've gotten from the MSM & RINOs.
He'll start garnering support as soon as people get a look at him.
Great litigators (and communicators) have the ability to make the complex simple. Cruz is no exception. That is what the Dems and e fear most about Cruz. That once he hits the stump he will make the case to the American people in clear terms that they can understand. Once that happens it is game over.
Just heard Cruz on Megyn Kelly. In the first 36 hours they have received over $1 million dollars, mostly from grassroots contributors.