I want to give Reince some credit.
He supports closed primaries, and would close them all overnight if he had the power to do so.
He’s tightened up the debate schedule for the 2016 election so there will be fewer Republican debates, and they will all have Republican moderators.
He’s fixed the Republican Party’s digital abilities so they’re now on scale with what Obama did. Even the New York Times has grudgingly admitted this.
Now this minority outreach gives the Republican Party more power to set the terms on issues that relate to these communities.
Sorry it’s going to come off as pandering and they will not gain a single vote from them. It will only turn off more of the base.