Now you know why Kentucky Bourbon is now Bluegress Bourbon, why Kentucky Fried Chicken is now KFC, and why the Kentucky Derby is now the Run for the Roses.
I grew up in Kentucky but have not lived there since 1988. I’ve never heard Kentucky bourbon (as in bourbon made in Kentucky)ever called Bluegrass Bourbon. The latter sounds more like a brand name than does Kentucky bourbon which I’ve always taken to mean bourbon made in one of several distilleries in Kentucky.
Was there a lawsuit on this? If so, when? Who were the parties involved?
Thanks for your reply.
KFC's Wikipedia page doesn't mention that.
"KFC" was not a trademark dodge. Rather, it was a health dodge back in 1991. According to Kyle Craig, the guy in charge at the time, "The key is to reduce dependence on the word 'fried.'" Some questioned the wisdom of shedding such a well-known name. But Craig had the data: "The name KFC got over 99% recognition when shown with the Colonel's mug."
How about some Kentucky Derby Bourbon? Plenty of dollar-signs in that SERP. Doubt there's a trademark issue.