A sport is exciting when you are vested in a team, and at least have some familiarity with players, and history.
That’s the big hurdle that soccer faces in the US. But more and more people here know the big names, like Messi and Ronaldo, and know of the big Euro teams, like Manchester United, Barcelona, Bayern Munich, etc.
I think most people would find, say a Division III college football game hardly anything to get excited about, unless, they were an alumni of one of the schools.
Same offer from me to the Colonel goes for you. If you are ever in Scotland, near Glasgow/Ayrshire, let me know, and I would be happy to meet, Rangers game or not. If a game is one, Id be happy to pay for the ticket.