If the NFL dies, it will be from be sued out of existence by its own players. I never understood people blaming some made up strawman that they think is out to get football. When we all see with our own eyes football’s ex-players being they ones dragging the NFL into court. It will be football players who destroy football, nobody else.
And the owners don't recognize it, yet. Because they are rolling in dough generated by their taxpayer-funded stadiums.