But these enrollment periods are split across 4 quarters. My wife’s policy ends 6/30 each year. The enrollment options are from 4/1 until near 6/30. So a smart management companies split them across four quarters for exactly staffing reasons.
The sales staff is the same as the customer service staff at the health insurance operation with which I am most familiar. They will be busy year-round. There also are qualifying event enrollments year-round.